So, less than a quarter of B2B revenue actually comes from new accounts. Dig deeper: Why marketers must move from retention tactics to customer respect The focus on new accounts comes from sales ...
Here's why expanding into B2B can enhance, rather than dilute, an organization's mission and focus. One of the primary ... by relying on significant direct customer acquisition efforts.
“Unlike traditional retailers, we can leverage our nationwide supply chain, extensive B2B customer base ... adjacent industry segments with a focus on building long-term distribution ...