Niche perfumes are booming, especially among Chinese and Gen Z customers, and even more growth is predicted. Experts explain why T heir producers do not advertise and they are largely unknown to ...

“There was this challenge of creating a new floral fragrance for the brand that would push the envelope of floralcy in order ...

2025 is set to be a big year for the perfume industry, and one of its main trends is forecast to be the reinvention of ...

FRAGRANCE DU BOIS launches Sirène, KLENÔR presents a blue-and-white hair care series, Bissli in a limited edition with secret ...

Google search for matcha perfume has gone up. Matcha flavour has become a part of people’s healthy and calming routine. It’s ...

RSVP Group, a leader in niche perfume creation, pioneers celebrity collaborations by offering influencers equity-sharing roles as brand ...

Advancements and Projections in the Global Luxury Perfume Market: Insights, Trends, Opportunities, and Recent DevelopmentsNew ...