Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Protect, nourish, and never dry-brush your curls! With these hairstylist-approved tips, your curls will be thriving in no ...

Mini hair straightener market size was valued at USD 2.9 billion in 2023 and is projected to grow at a CAGR of 5.3% from 2024 to 2032. As part of the broader hair styling industry, the mini hair ...

LaVie Saad writes about her experience growing into her curly hair and shares the tips that helped her along her journey.

CURL multi curling wand, designed especially for ease and efficiency and is the secret to a 15-minute bouncy blowout ...

January 27, 2025. More for You ...

Natural Hair Influencer Program sounds like something made just for you, right? opportunities are popping up everywhere, and for a good reason! If you’re the ...

This popular set, beloved by 17,000-plus five-star fans, is marked down to just $27 (from $40). That breaks down to a ...

From Rita Hayworth's sizzling waves to Grace Kelly's timeless updos, Old Hollywood hair was more than a trend—it was a ...

2:15 Canadian team aims to be on podium at international deaf curling championship Lead Cam Hurst, second Frank Chung, third Bill Kluchnik, and skip Joe Comte are heading to Minneapolis in April ...

If shaving is growing tiresome, consider laser hair removal: This method damages hair follicles to reduce growth over time, ultimately giving more long-term results than using a razor. After ...

Discover 9 game-changing natural hairstyles you can create at home, perfect for all curl patterns and textures. No salon visit needed!