In 2017, I took a leap of faith with Daraz’s first Black Friday campaign. Starting with just 4 shops, I wasn’t sure what to expect. But when the orders started rolling in, it hit me—success isn’t about playing safe; it’s about bold moves and creating unforgettable experiences. That moment proved the power of a well-executed strategy and taught me to trust the process. Every big moment starts with a single brave step. What’s your leap of faith story? #UsamaKhan #leapoffaith #BoldMoves #blackfrida

Harris thanks supporters for creating campaign of 'joy'