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SOLVED: There are 5 Marketing Concepts that you should take into consideration when developing Marketing Strategies.Production Concept,Product Concept,Selling Concept,Marketing Concept,Societal Marketing Concept In this assignment, you will pick out a company that you choose to do some research on. The 5 Marketing Concepts is what you are looking for in that company. An example is Nike, "The early Nike marketing strategy succeeded by selling benefits, not products. ... His only goal was to prom

SOLVED: Marketing Management OrientationsThe production concept is the idea that consumers will favor products that are available and highly affordable. The product concept is the idea that consumers will favor products that offer the most quality performance and features. An organization should therefore devote its energy to making continuous product improvements. The selling concept is the idea that consumers will not buy enough of the firm's products unless it undertakes a large-scale selling

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